The Best and Cheapest Marketing You Can Do

“Take care of the customer. Take care of the customer. Take care of the customer.”

If you buy a car from *Bob Golomb, he will be on the phone to you the next day, making sure everything is all right. If you come to the dealership but don’t end up buying anything, he’ll call you the next day, thanking you for stopping by.

“You always put on your best face, even if you are having a bad day. You leave that behind,” he says. “Even if things are horrendous at home, you give your customer your best.”

*Bob Golomb is a car salesman who sells more than double what the average car salesman sells.

Blink, The Power of Thinking Without Thinking, Page 90, by Malcolm Gladwell

When was the last time you phoned and thanked a customer?

It doesn’t matter if you are a car salesman, a dentist, an accountant or a mortgage broker, be like Bob Golomb, take care of your customers and follow up the next day. It’s the best and cheapest way to market your business and create positive word of mouth.

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