Monday
May232011
Why You May Be Sabotaging Your Advertising Efforts and How to Avoid This Mistake – Part Two
By Tom Wanek, Wizard of Ads Partner
Welcome back to Part Two of this post…
The customer experience meltdown I described last week is not at all uncommon. I see stuff like this all the time. And I bet you do too.
Things like:
- Disgruntled Employee grumbling openly about hours, work conditions, or other co-workers. This tends to happen most frequently as you’re held hostage while standing in the checkout line.
- Old School Website (circa 1996). Ya know the one… clip art, flashing GIFs, confusing and cluttered design. Nuff said.
- Too Much Information (TMI) Employee chatting non-stop with co-workers about the “kick-ass” party that went down the night before, and how she’s got a “wicked” hangover that’s been kicking her ass all day long. Thanks for sharing, right?
- Automated Phone System Hell. C’mon, we’ve all been there.


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