Craig Arthur 8 June 2012 Rent is Advertising ∴ Rent Should Be Part Of Your Marketing Budget Craig Arthur 8 June 2012 Your Cost of Occupancy (rent) should be designated as a line item in your marketing budget.
Craig Arthur 7 June 2012 Increase the Power of Your Ads With Magical Realism Craig Arthur 7 June 2012 The power of an ad is increased when you add detail easily imagined by the listener.
Craig Arthur 1 June 2012 Where to Look First When Revenue Goes Flaccid Craig Arthur 1 June 2012 “Sending men to war without training is like abandoning them.” - Confucius - (c.551 – c.479 BC)
